A journey to connect people with their heritage.
“A tree's beauty lies in its branches, but its strength lies in its roots.”
Only when children know and learn about their roots will they be able to appreciate their origin, their background and themselves. This knowledge builds confidence and understanding, and a willingness to appreciate and embrace the cultures around them.
My story
Ten years ago when I had my daughter, I was eagerly looking for ways to introduce her to our country of origin and it’s rich cultural heritage.
I, not only wanted her to be familiar with the rituals, traditions and festivals, but also wanted to provide her the knowledge and meaning behind them. I didn’t want her to follow traditions blindly, but rather, be given the opportunity to enrich her own personal cultural journey through age-appropriate play and exploration.
​
That is when the idea, to create products that would introduce children to their culture in a fun and meaningful way, struck.
Our first set of puzzles on Hindu deities come with a sloka and story- the vibrant illustrations become the visual aid to the slokas they learn and stories they hear. A meaningful learning that different generations can bond over.
Anjani Juvvadi